Our Roots
Since the mid-1990s, Project Planet has been the #1 linen and towel reuse program in the lodging industry, founded in cooperation with the Bass Hotel Group (now InterContinential Hotel Group) and the American Hotel and Lodging Association. The impact has been enormous, saving endless gallons of water while reducing energy by countless megawatts, eliminating tons of detergents, and saving our hotel partners over a billion dollars by empowering travelers to Make a World of Difference. Now we are out to save 5 billion gallons of water by 2025.
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